23snaps, The Facebook For Families, Adds Multimedia “Stories” To News Feed

TechCrunch

23snaps , an iOS, Android, Web and Windows app that we’ve previously likened to a ‘ Facebook for families ‘, has added a neat feature that lets you tell better stories by combing text, photos and video in a single update posted to your news feed. It’s an iteration the UK startup says was inspired by the way its users already use the app to share moments, such a parents posting updates about their children.

After observing that 20 percent of 23snaps posts contain multiple photos and 40 percent include detailed descriptions, the startup wanted to offer a better way for users to create a narrative from a series of related updates — noting that it often takes more than one photo or comment to tell the best family stories.

The resulting feature is sort of obvious in retrospect and makes for a far more creative approach to the usual, sometimes…

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