Facebook’s Oculus Buy Will Force A New Social Future


Editor’s note:   Brett G. Durrett is the CEO of IMVU, the leader in 3D Social Chat, featuring the world’s largest catalog of virtual goods with over 16 million user-generated products.    

Some reacted to Facebook’s $2 billion acquisition of Oculus VR less than enthusiastically, but the announcement is one of the most exciting opportunities for the future of “social VR” a future where virtual reality will help build stronger online interactions through more expressive communication and shared experiences.

The winner in social VR will start with the premise that relationships between people, their need for self expression and emotive communication is fundamental to the VR experience. Social VRisn’t just another take on virtual worlds — the “world” is arguably the least important component necessary to succeed. Many companies have attempted to build virtual worlds with the hope they would become a social environment. Of the few that…

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